AVP Credit Card Portfolio Management
Job Overview
PenFed is hiring a (Hybrid) AVP Credit Card Portfolio Management at our Tysons, Virginia; Eugene, Oregon; Omaha, Nebraska or San Antonio, Texas location. The primary purpose of this role is to design and implement the cardholder lifecycle experience and engagement across all credit card products. The position will drive growth and strategic innovation within PenFed’s cardholder experience by planning and executing effective balance and spend stimulation strategies. The role will collaborate with Credit Policy and Risk teams, Marketing, Technology, Card Operations and Servicing, and other partners to ensure the member’s experience aligns with the overall product strategy. This position will maintain strong relationships across consumer bank product divisions to drive success of the high growth consumer business. Primary KPIs include overall portfolio balances, card spend volume, retention, and other engagement metrics.
Responsibilities
Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. This is not intended to be an all-inclusive list of job duties, and the position will perform other duties as assigned.
- Responsible for growing portfolio balances, activity, revenue, and profitability on legacy and existing accounts.
- Design, execute and analyze complex, highly strategic, multi-channel marketing initiatives through partnership and collaboration with peers in other departments.
- Increase cardholder activity including Top of Wallet, average spend, and other usage.
- Work with Marketing and other teams to create a portfolio marketing roadmap that includes Early Month-on-Book (EMOB) programs, Balance Transfer programs, Spend Stimulation, and another portfolio outreach.
- Work with Product Managers to drive rewards engagement and usage through earn and burn programs.
- Oversee existing credit card accounts engagement analytics, including EMOB activation, usage metrics, balances and retention.
- Work with Credit Policy, Fraud, and Operations teams to optimize transaction authorizations.
- Provide product performance reporting as well as industry benchmark data to executive management; be an expert with respect to the competitive landscape.
- Leverage data and technology to analyze results, manage performance, and constantly improve the member experience.
- Take the lead in creating requirements/user stories and orchestrating work efforts / sprints across internal and partner teams.
- Support the broader product management organization and provide coaching and development opportunities for team members to advance their career.
- Assist with special product strategy projects as needed.
- Manage key external partners and vendors (networks, processors, rewards platforms, fraud/identity providers, digital wallet partners, etc.) including performance, SLAs, issue resolution, and commercial negotiations.
Qualifications
Equivalent combination of education and experience is considered.
- Bachelor’s degree in business or marketing required, master’s degree preferred.
- Minimum of twelve (12) years’ experience in credit card products in credit unions, banking and/or fintech industries required.
- Minimum of five (5) years’ direct management experience and one (1) year of experience in a Director Level role required.
- Experience with Agile & Scrum best practices required.
- Expertise and experience in defining and building out program strategies and roadmaps required.
- Experience with credit card engagement, rewards, and digital experience required.
- Experience designing simple and intuitive user interfaces with the ability to create examples through wire frames and mockups required.
- Experience defining “Digital Experience” best practices and developing prioritization frameworks.
- Proven ability to address and persuade multiple constituencies including senior executives.
- Excellent communicator across all levels within an organization providing clarity to complex concepts and solutions.
- Ability to deliver initiatives from conception through completion on time, within budget, and on or beyond scope.
- Ability to work at the pace of a continuous software development environment using short releases.
- Experience in using A.I. tools preferred.
Supervisory Responsibility
This position will supervise employees.
Licenses and Certifications
No additional licenses or certifications required.
Work Environment
While performing the duties of this job, the employee is regularly exposed to an indoor office setting with moderate noise.
*Most roles require working in an office setting with moderate noise and the ability to lift 25 pounds.*
Travel
Ability to travel to various worksites and be on call may be required.
#LI-Hybrid
Benefits
At PenFed, we offer a robust benefits package designed to support you both personally and professionally. You’ll have access to comprehensive health, dental, and vision plans; paid time off; and family-friendly benefits like paid parental leave, care support, and fitness center access. Financial wellness is encouraged through features like a 401(k) match, employee loan discounts, and fully paid life and disability coverage. We also support growth via education assistance, community involvement, and volunteer opportunities.
Our Purpose
Helping members achieve their dreams since 1935.
Pentagon Federal Credit Union (PenFed) is one of America's largest federal credit unions, serving 2.8 million members worldwide with $29 billion in assets. PenFed offers market-leading certificates, checking and savings, credit cards, personal loans, mortgages, auto loans, and a wide range of other financial services, always with members' interests in mind. PenFed is federally insured by the NCUA and is an Equal Housing Lender.
Berkshire Hathaway HomeServices PenFed Realty, LLC is a full-service real estate company ready to assist our clients with buying, selling and renting a home. The company is a wholly owned subsidiary of PenFed Credit Union and is the largest independently-owned brokerage in the Berkshire Hathaway HomeServices network, placing us in the top 1% of all real estate brokerages in the country.
With almost 60 offices and nearly 2,000 world-class sales professionals, we offer complete service coverage in Virginia, Maryland, the District of Columbia, Delaware, Pennsylvania, West Virginia, Florida, Tennessee, Kansas and Texas. In addition, we also offer specialized client services which include management of vacation properties and long-term rentals, corporate relocation services and national referral network.
Equal Employment Opportunity
PenFed management will maintain and observe personnel policies which will not discriminate or permit harassment or retaliation against a person because of race, color, creed, age, sex, gender, gender identity, gender expression, religion, national origin, ancestry, marital status, military or veteran status or obligation, the presence of a physical and/or mental disability or medical condition, genetic information, sexual orientation, and all statuses protected by applicable state or local law in all recruiting, hiring, training, compensation, overtime, position classifications, work assignments, facilities, promotions, transfers, employee treatment, and in all other terms and conditions of employment. PenFed will also prohibit retaliation against individuals for raising a complaint of discrimination or harassment or participating in an investigation of same.
PenFed will also reasonably accommodate qualified individuals with a disability so that they can apply for a job or perform the essential functions of a job unless doing so causes a direct threat to these individuals or others in the workplace and the threat cannot be eliminated by reasonable accommodation or if the accommodation creates an undue hardship to PenFed. Contact human resources (HR) with any questions or requests for accommodation at 402-639-8568.
